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Title The small museum toolkit. Book 4, Reaching and responding to the audience / edited by Cinnamon Catlin-Legutko and Stacy Klingler
Published Lanham, Md. : AltaMira Press, 2012


Location Call no. Vol. Availability
 MELB  069.068 Cat/Smt  Bk. 4  AVAILABLE
Description xiii, 174 pages : illustrations ; 23 cm
Series American Association for State and Local History book series
American Association for State and Local History book series.
Contents Editors' note; preface; chapter one. start spreading the news: marketing and communication; chapter two. in lieu of mind reading: visitor studies and evaluation; chapter three. like a good neighbor: community advocacy for small museums; chapter four. accessibility is for everyone; chapter five. good visitor service, or "put down the pencil and put on a smile!"; chapter six. new roles for small museums; index; about the editors; about the contributors
Summary .Cs7CED571B{text-align:left;text-indent:0pt;padding:0pt 0pt 0pt 0pt;margin:0pt 0pt 0pt 0pt}.cs5EFED22F{color:#000000;background-color:transparent;font-family:Times New Roman; font-size:12pt; font-weight:normal; font-style:normal; }Museums exist to serve their audiences. This book describes how you can better relate to your audience, looking at how small museums are engaging with and advocating for their communities. We address marketing and public relations, visitor services, accessibility, and easy ways to find out what your audience members think about and want from you
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Communication in museums.
Small museums -- Public relations.
Author Catlin-Legutko, Cinnamon.
Klingler, Stacy, 1976-
LC no. 2011028449
ISBN 9780759113381
Other Titles Reaching and responding to the audience