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Author Davis, Joshua Clark, author.

Title From head shops to Whole Foods : the rise and fall of activist entrepreneurs / Joshua Clark Davis
Published New York : Columbia University Press, [2017]

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Description 1 online resource (xiv, 314 pages) : illustrations
Series Columbia studies in the history of U.S. capitalism
Columbia studies in the history of U.S. capitalism.
Contents Introduction -- Activist business: origins and ideologies -- Liberation through literacy: African American bookstores, Black Power, and the mainstreaming of black books -- The business of getting high: head shops, countercultural capitalism, and the battle over marijuana -- "The feminist economic revolution": businesses in the women's movement -- Natural foods stores: environmental entrepreneurs and the perils of growth -- Perseverance and appropriation: activist business in the twenty-first century -- Conclusion
Summary In the 1960s and '70s, a diverse range of storefronts-including head shops, African American bookstores, feminist businesses, and organic grocers-brought the work of the New Left, Black Power, feminism, environmentalism, and other social movements into the marketplace. Through shared ownership, limited growth, and workplace democracy, these "activist entrepreneurs" offered alternatives to conventional profit-driven corporate business models. By the middle of the 1970s, thousands of these enterprises operated across the United States-but only a handful survive today. Some, like Whole Foods Market, have abandoned their quest for collective political change in favor of maximizing profits. Vividly portraying the struggles, successes, and sacrifices made by these unlikely entrepreneurs, Clark Davis writes a new history of movements and capitalism by showing how activists embraced small businesses in a way few historians have considered. The book rethinks the widespread idea that the work of activism and political dissent is inherently antithetical to business and market activity. It uncovers the historical roots of contemporary interest in ethical consumption, social enterprise, mission-driven businesses, and buying local while also showing how today's companies have adopted the language-but not often the mission-of liberation and social change
Bibliography Includes bibliographical references and index
Notes Online resource; title from PDF title page (JSTOR, viewed on October 13, 2017)
Subject Business enterprises -- Political aspects -- United States -- History
Small business -- Political aspects -- United States -- History
Entrepreneurship -- Political aspects -- United States -- History
Social movements -- Economic aspects -- United States -- History
Business and politics -- United States -- History
HISTORY -- United States -- 20th Century.
Business and politics
Business enterprises -- Political aspects
United States
Genre/Form Electronic books
History
Form Electronic book
LC no. 2017011171
ISBN 9780231543088
0231543085