Title Between creed, rhetoric façade, and disregard : dissemination and theorization of corporate social responsibility in Austria / Markus A. Höllerer

Published Frankfurt am Main : Peter Lang, 2012

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Description 1 online resource (257 pages) Series Forschungsergebnisse der Wirtschaftsuniversität Wien, 1613-3056 ; Bd. 52 Forschungsergebnisse der Wirtschaftsuniversität Wien ; Bd. 52. 1613-3056 Contents Foreword and ackknowledgements ; Contents; List of figures and tables; Abbreviations and acronyms; 1 Addressing busines ́responsibilities toward society ; 2 Corporate social responsibility (CSR); 3 Organizational instiutionalism; 4 Methodology: Tracking discursive traces ; 5 CSR in Austria; 6 The career of CSR ; 7 Reconstructing meaning ; 8 Conclusion: Constributions, limitations, and outlook ; References Summary Applying the theoretical lens of organizational institutionalism, this study analyzes the spread of Corporate Social Responsibility (CSR) in the Austrian corporate world. The objectives are threefold: First, to explore the institutional framework in place; second, to explain the dissemination of CSR in terms of adopters' characteristics and field-level pressures; and third, to understand the structuring dimensions of meaning within the CSR discourse. The findings demonstrate that a specific sub-population is more inclined to espouse commitment to CSR policies. Against the background of an ambiguous nature and definition of CSR, this study also shows how actor categories and divergent thematic embeddings serve as a basis for the concept's theorization, and elaborates on a distinct constellation of empirical sub-discourses Analysis Austria Corporate Creed CSR Diffusion of Management Concepts Disregard Dissemination Façade Höllerer Organizational Institutionalism Responsibility Rhetoric Social Theorization Bibliography Includes bibliographical references Notes English SUBJECT Österreich. (DE-603)085120758 (DE-588c)4043271-3 swd Corporate Social Responsibility. (DE-603)222315032 (DE-588c)7697760-2 swd Subject Social responsibility of business -- Austria Business ethics & social responsibility. Management & management techniques. Sociology & anthropology. BUSINESS & ECONOMICS -- Business Ethics. Social responsibility of business Austria Form Electronic book LC no. 2012288039 ISBN 9783653014648 3653014646

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