Description |
1 online resource (375 pages) |
Contents |
Front Cover; Title Page; Copyright Page; Dedication; Contents; Foreword; Preface; Ackowledgment; About the Authors; Introduction; PART I: The Traditions and Trajectory of Meeting and Event Technology; CHAPTER 1: The History of Meetingand Event Technology; CHAPTER 2: Using the Right Technologyfor the Right Purpose; CHAPTER 3: Meeting and EventSearch Engine Optimization; CHAPTER 4: Venue and Suppliers Search Technology; PART II: Meeting and Event Technology for Design, Planning, and Evaluation; CHAPTER 5: Meeting and Event DesignTechnology |
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CHAPTER 6: Meeting and Event Administration Technology Solutions (Intranet and Other Internal Solutions)CHAPTER 7: Virtual Meetings and Events; CHAPTER 8: Evaluation of Meeting and Event Technology; PART III: Successful Marketing of Meetings and Events through Technology; CHAPTER 9: Marketing with Wikis, Websites, Blogs, and Podcasts; CHAPTER 10: Meeting and Event Social Media and Network TechnologySolutions; CHAPTER 11: Mobile Applications for Meeting and Event Marketing; CHAPTER 12: Guest-Generated Content; CHAPTER 13: Registration and TransactionSystems |
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CHAPTER 14: Crowdsourcing for EventsPART IV: The Future of Meeting and Events Technology; CHAPTER 15: Futuristic Tech Trends That Will Influence Our Events; Meeting and Event Technology: Case Studies; Back Cover |
Notes |
Print version record |
Subject |
Special events -- Technological innovations
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Special events -- Management.
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Special events -- Planning
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Special events -- Management
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Special events -- Planning
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Form |
Electronic book
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Author |
Boshnakova, Dessislava
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Goldblatt, Joe
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ISBN |
9781482251845 |
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1482251841 |
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9781315366623 |
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1315366622 |
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9781315336169 |
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1315336162 |
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9781771880237 |
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1771880236 |
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