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Book Cover
E-book
Author Lee, Seungwon ""Shawn""

Title The 21st Century Meeting and Event Technologies : Powerful Tools for Better Planning, Marketing, and Evaluation
Published Milton : Apple Academic Press, 2016

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Description 1 online resource (375 pages)
Contents Front Cover; Title Page; Copyright Page; Dedication; Contents; Foreword; Preface; Ackowledgment; About the Authors; Introduction; PART I: The Traditions and Trajectory of Meeting and Event Technology; CHAPTER 1: The History of Meetingand Event Technology; CHAPTER 2: Using the Right Technologyfor the Right Purpose; CHAPTER 3: Meeting and EventSearch Engine Optimization; CHAPTER 4: Venue and Suppliers Search Technology; PART II: Meeting and Event Technology for Design, Planning, and Evaluation; CHAPTER 5: Meeting and Event DesignTechnology
CHAPTER 6: Meeting and Event Administration Technology Solutions (Intranet and Other Internal Solutions)CHAPTER 7: Virtual Meetings and Events; CHAPTER 8: Evaluation of Meeting and Event Technology; PART III: Successful Marketing of Meetings and Events through Technology; CHAPTER 9: Marketing with Wikis, Websites, Blogs, and Podcasts; CHAPTER 10: Meeting and Event Social Media and Network TechnologySolutions; CHAPTER 11: Mobile Applications for Meeting and Event Marketing; CHAPTER 12: Guest-Generated Content; CHAPTER 13: Registration and TransactionSystems
CHAPTER 14: Crowdsourcing for EventsPART IV: The Future of Meeting and Events Technology; CHAPTER 15: Futuristic Tech Trends That Will Influence Our Events; Meeting and Event Technology: Case Studies; Back Cover
Notes Print version record
Subject Special events -- Technological innovations
Special events -- Management.
Special events -- Planning
Special events -- Management
Special events -- Planning
Form Electronic book
Author Boshnakova, Dessislava
Goldblatt, Joe
ISBN 9781482251845
1482251841
9781315366623
1315366622
9781315336169
1315336162
9781771880237
1771880236