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E-book
Author McGehee, Glynn M., author

Title Understanding organizational and public perspectives on stadium redevelopment through social media : a case study of Georgia State University's "new" stadium / Glynn M. McGehee, Armin A. Marquez, Beth Cianfrone & Timothy Kellison
Published London : Human Kinetics, Inc., 2018

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Description 1 online resource : illustrations
Series SAGE Business Cases
SAGE Business Cases
Summary Stadium-construction projects are costly and affect the community--positively and negatively. At urban universities, these impacts extend beyond campuses into the broader community. Thus, athletic-department communication about the value of stadium projects to a diverse group of stakeholders becomes important. Following stakeholder theory, the purpose of the study was to investigate social-media messages disseminated by an urban university engaged in a stadium-redevelopment project (Georgia State University [GSU]) and the public response. A content analysis of Facebook and Twitter posts by GSU (N = 39) and the public response (N = 359) yielded 8 themes: a focus on athletics, a focus on university, informing about urban community development impact, explaining capital project funding source, maintaining the stadium legacy, promoting public-private partnerships, and understanding effects on transit. Findings support previous literature that organizational communication reflects organizational priorities
Notes Originally Published InMcGehee, G. M., Marquez, A. A., Cianfrone, B. A., & Kellison, T. (2018). Understanding organizational and public perspectives on stadium redevelopment through social media: A case study of georgia state university's "new" stadium. International Journal of Sport Communication, 11(2), 261-285
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Georgia State University -- Public opinion -- Case studies
SUBJECT Georgia State University fast
Subject Social media in sports -- Georgia -- Case studies
Stadiums -- George -- Public opinion -- Case studies
Stadiums -- Georgia -- Design and construction -- Case studies
Public opinion
Social media in sports
Stadiums -- Design and construction
Georgia
Genre/Form Case studies
Case studies.
Études de cas.
Form Electronic book
Author Marquez, Armin A., author
Cianfrone, Beth A., author
Kellison, Timothy B., author
ISBN 9781529706802
1529706807