| Description |
xx, 380 pages : illustrations ; 24 cm |
| Contents |
Machine derived contents note: In or Out?: An Outsourcing Overview. -- Determining Your Goals, Developing a Concept, and Drafting a Request for Proposal. -- Evaluating Proposals and Budgets. -- Understanding Design. -- Infrastructure and Site Hosting. -- Covering Your Legal Bases. -- Managing a Long-Term Outsourced Web Project. -- When Things Go Wrong. -- Working with Multiple Contractors. -- Search Engines, Marketing, PR, and Advertising. -- Going Forward: Next-Generation Sites and Building an E-Business. -- Web Resources. -- The Web Roundtable. -- Index |
| Notes |
"Wiley Computer Publishing" |
| Bibliography |
Includes Web resources and index |
| Subject |
Web site development -- Contracting out.
|
| LC no. |
98033922 |
| ISBN |
0471312894 (paperback: alk. paper) |
|
