| Description |
1 online resource (276 pages) |
| Series |
Cambridge books online
|
| Contents |
Cover; Women and Mass Consumer Society in Postwar France; Title; Copyright; Dedication; Contents; Figures and Tables; Acknowledgments; Abbreviations; Introduction; THE CONSENSUS FOR MODERNIZATION: STATE PLANNING; THE ROLE OF THE CITIZEN CONSUMER; WOMEN'S CITIZENSHIP, "NORMALCY," AND THE BABY BOOM; ORGANIZATION OF THE BOOK; 1: Consumers for the Nation: Women, Politics, and Citizenship; CREATING A VOICE FOR THE CONSUMER; DEFINING WOMEN'S CITIZENSHIP; THE POLITICS OF EVERYDAY LIFE; 2: The Productivity Drive in the Home and Gaining Comfort on Credit; PRODUCTIVITY IN THE HOME |
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THE CONSUMER CREDIT DEBATEEDUCATING CITIZEN CONSUMERS AND ADVOCATING THE "MODERN FORM OF SAVING"; THE COST OF CREDIT AND THE EXPANSION OF THE MARKET; 3: For Better and For Worse: Marriage and Family in the Consumer Society; CHOOSING HOME AND FAMILY; DEFINING NEW NEEDS AND DRIVING ECONOMIC CHANGE; THE DESIRE FOR DURABLES AND STRUCTURAL CHANGE IN RURAL FRANCE; SPENDING MONEY ON THE HOME; LIBERATION THROUGH DOMESTIC CONSUMPTION?; 4: "Can a Man with a Refrigerator Make a Revolution?": Redefining Class in the Postwar Years; STANDARDIZED LIVING IN THE CLASSLESS SOCIETY; THE NEW MIDDLE CLASS |
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WORKING WOMEN: "THIS MACHINE, SHE'S A SOCIALIST"THE DEMOCRATIZATION OF MODERNITY; 5: The Salon des arts ménagers: Learning to Consume in Postwar France; THE EVOLUTION OF THE SALON DES ARTS MÉNAGERS; CREATING CITIZEN CONSUMERS AT THE SALON DES ARTS MÉNAGERS; THE FAIRY HOMEMAKER: THE PERFECT CONSUMER; THE HOUSEWIFE SPEAKS; Epilogue; FAILED PROMISES OF EQUALITY; MAY 1968 AND THE REJECTION OF LIBERATION THROUGH CONSUMPTION; END OF THE MARKET COMMUNITY AND THE ROLE OF CONSUMER FOR THE NATION; Bibliography; Index |
| Summary |
Examines the emergence of a citizen consumer role for women during postwar modernization and reconstruction in France |
| Bibliography |
Includes bibliographical references (pages 229-254) and index |
| Notes |
English |
|
Print version record |
| Subject |
Women consumers -- France -- History
|
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Consumption (Economics) -- France -- History
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POLITICAL SCIENCE -- Public Policy -- Cultural Policy.
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SOCIAL SCIENCE -- Anthropology -- Cultural.
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SOCIAL SCIENCE -- Popular Culture.
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Consumption (Economics)
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Economic history
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Women consumers
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| SUBJECT |
France -- Economic conditions -- 1945-
http://id.loc.gov/authorities/subjects/sh85051221
|
| Subject |
France
|
| Genre/Form |
History
|
| Form |
Electronic book
|
| LC no. |
2010033341 |
| ISBN |
9781139137744 |
|
1139137743 |
|
9780511976568 |
|
0511976569 |
|
9781107001350 |
|
1107001358 |
|
9781139145077 |
|
113914507X |
|
6613686581 |
|
9786613686589 |
|
1139140027 |
|
9781139140027 |
|
1107220165 |
|
9781107220164 |
|
1280776196 |
|
9781280776199 |
|
1139139290 |
|
9781139139298 |
|
1139141759 |
|
9781139141758 |
|
1139140876 |
|
9781139140874 |
|
9781107650886 |
|
1107650887 |
|
