Book Cover
Author Clark, Paul.

Title IB Course Companion
Published Oxford : Oxford University Press, 2009
Online access available from:
ProQuest Ebook Central (owned titles)    View Resource Record  


Description 1 online resource (400 pages)
Contents Introduction; Nature and organization of business; Objectives, stakeholders andthe external environment; Organizational planning anddecision making; Growth and the impact of globalization; Change and the management of change; Further reading; Human resource planning; Organizational structure andcommunication; Leadership and management; Motivation; Corporate culture and employer -employee relations; Sources of finance; Management accounting; Financial accounts and ratio analysis; Role of marketing; Marketing planning; Production methods; Cost, revenue and break-even analysis
Quality assuranceLocation; Innovation; Production planning; Project management; Introduction to business strategy; Strategic analysis; Strategic choice; Strategic implementation; Evaluation and control; Case studies on strategy; Internal assessment; Extended essay; External assessment; Index
Summary Covering SL, HL and the options, this resource comprehensively covers the syllabus and introduces a broad range of business tactics, methods and solutions. Helping students to analyze, strategize and contextualize, it has an international focus and opens up debate on ethical issues linked to entrepreneurship
Notes Print version record
Form Electronic book
Author Golden, Peter.
O'Dea, Mark.
ISBN 0199134928