Book Cover
Book
Author Koch, Tom, 1949-

Title The message is the medium : online all the time for everyone / Tom Koch
Published Westport, Conn. : Praeger, 1996

Copies

Location Call no. Vol. Availability
 W'PONDS  302.23 Koc/Mit  AVAILABLE
Description 228 pages ; 24 cm
Contents 1. "The Medium Is the Message" and Other Myths of the Evolving, Electronic Age -- 2. Old News: The Necessity for Change -- 3. Everybody's Resource: The Knowledge Center -- 4. The Essential Tool: Electronic Mail and Messages -- 5. Finding It: The Organization of Online Material -- 6. The Internet: Fact and Context -- 7. Mute Dialogues: Hope and Despair Online -- 8. "Virtual" Realities: Sex and Love Online -- 9. The Widow's Syndrome and Other Online Tales of Money -- 10. Quality: Fact and Opinion -- 11. Speculations: Past and Future
Summary The Message is the Medium is both a radical reevaluation and a new approach to understanding online data and information systems, - the "Information Highway." It is not another "how-to" guide, although it does contain practical and instructional data. Rather, it offers a general tutorial explaining the system-at-large from the perspective of the user, and the data he or she needs to resolve problems and crises. It thus provides a simple, powerful, and unique explanation to online resources: what they are and what they do for the individual. All chapters are illustrated
Notes Includes index
Bibliography Includes bibliographical references ([221]-223) and index
Subject Online information services.
LC no. 95053001
ISBN 0275955494 (alk. paper)