Book Cover; Title; Contents; Preface; Acknowledgments; Introduction; What is human behavior?; Artifacts and ̃interpersonal̃ communication; Some first principles; A general theory of communication; Basic communication processes; Explaining performance: a general model of receiver response; Glossary; Notes; References; Index
Summary
Through a broad range of examples, the author demonstrates how theories of behaviour and communication have too often ignored the fundamental importance of objects in human life
Bibliography
Includes bibliographical references (pages 129-150) and index
