Book Cover
E-book
Author Charlesworth, Alan, 1956-

Title The digital revolution / Alan Charlesworth
Edition First American edition
Published New York, N.Y. : DK Pub., 2009
Online access available from:
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Description 1 online resource (72 pages) : illustrations
Series DK Essential managers
Essential managers.
Contents Cover -- Contents 1 -- Contents 2
Summary A practical guide to the digital revolution which will give you the information and skills to succeedLearn more about the digital revolution, you'll find out how to assess online opportunities, plan your strategy and succeed in the digital sector. Tables, illustrations and 'In Focus' panels on what to do in a particular situation, plus real-life case studies demonstrate how to understand technology, set up and maintain a website, analyse data and reach new markets. Read it cover-to-cover, or dip in and out of topics for quick reference
Notes Print version record
Subject Digital media -- Social aspects.
Digital media -- Technological innovations.
Electronic commerce.
Internet advertising.
Internet industry.
Internet marketing.
Form Electronic book
ISBN 1405349166
1405356448
9781405349161
9781405356442
(paperback)
(paperback)