Title Primal branding : create zealots for your brand, your company, and your future / Patrick Hanlon

Published [Old Saybrook, Conn.] : Tantor Media, 2009

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Description 1 online resource (1 audio file) Summary Hanlon's seven definable assets that together construct the belief system that lies behind every successful brand, whether it's a product, service, city, personality, social cause, or movement Notes Unabridged Audio file Title from image on Web page (viewed May 15, 2009) Previously released on compact disc, 2006 Performer Read by Alan Sklar Subject Brand name products. Branding (Marketing) Consumer behavior. branding. Brand name products. Branding (Marketing) Consumer behavior. Genre/Form Audiobooks. Audiobooks. Livres audio. Form Streaming audio Author Sklar, Alan. Tantor Media. ISBN 9781400122196 1400122198

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