Title Market segmentation : using niche marketing to exploit new markets / Art Weinstein

Published Chicago, Ill. : Probus Pub. Co., [1987] ©1987

Copies

Location	Call no.	Vol.	Availability
MELB	658.802 Wei/Msn		AVAILABLE

Description xii, 296 pages : illustrations ; 23 cm Notes Includes index Bibliography Bibliography: pages 286-288 Subject Market segmentation. LC no. 89003999 ISBN 1557380481

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