Book Cover
Book
Author Viguerie, Richard A.

Title America's right turn : how Conservatives used new and alternative media to take power / Richard A. Viguerie and David Franke ; foreword by Tim LaHaye
Published Chicago ; Los Angeles : Bonus Books, 2004

Copies

Location Call no. Vol. Availability
 W'PONDS  324.730973 Vig/Art  AVAILABLE
Description viii, 375 pages ; 24 cm
Contents Foreword / Tim LaHaye -- Introduction : power to the people -- 1. The media revolution of 1517 -- 2. The media revolution of 1776 -- 3. The recipe for creating a new mass movement -- 4. 1955 : a liberal hegemony over America -- 5. The birth of a movement -- 6. 1964 : this is what happens when the other side controls the mass media -- 7. Conservatives test a new secret power -- 8. Using direct mail to build the movement and elect Reagan -- Conservative success story : Phyllis Schlafly uses alternative media to stop ERA -- 9. Liberals wake up -- Conservative success story : Morton Blackwell trains tomorrow's cadre -- 10. The talk radio revolution -- 11. The TV revolution in news and talk -- 12. Conservatives in print : newspapers, magazines, books -- 13. The Internet empowers the individual -- 14. Liberals in cyberspace -- Conclusion : where we are today, how we got here, and where we're going tomorrow
Summary "America's Right Turn takes a close look at liberals' conspiracy theories, weighs the prospects for Al Franken's new liberal radio venture, Air America, and puts Al Gore's new TV network under the same scrutiny. Save your money, say authors Richard A. Viguerie and David Franke - you're barking up the wrong tree. Citing the conservative experience, they show liberals exactly what they must do to regain the power they once held. But the medicine they prescribe is tough, and not the easy answers many liberals want to hear."
Bibliography Includes bibliographical references (pages 351-355) and index
Subject Conservatism -- United States -- History.
Mass media -- Political aspects -- United States.
Author Franke, David.
LC no. 2004009609
ISBN 1566252520 alkaline paper