| Description |
1 online resource |
| Contents |
Photo sources -- Introduction -- What is communication? General communication; Verbal communication; Nonverbal communication; Written communication -- A brief history of communication: Orality, oral traditions, and oratory; Communicating over distances; Mass media: newspapers, radio, and TV; The influence of the Internet -- Rhetoric: Key ideas and terms; Rhetoric from classical to modern times; Rhetoric today; Rhetorical terms, concepts, devices -- Effective written communication: Common types of written communication; Affecting meaning and interpretation; Persuasiveness; Clarity; Clichés, run-ons, and other gaffes; Specialty writing -- The email minefield: Email in brief; Advantages and pitfalls of email; Effective use of email; Email etiquette -- Social media: Social media in brief; Advantages and pitfalls of social media; Effective use of social media; Social media etiquette -- The psychology of public speaking: How public speaking and oratory affect communication; Anxiety and fear of public speaking; Characteristics of a good public speaker -- Contemporary public speaking: Revolutions in radio, TV, and the Internet; Important speakers and speeches of the 20th and 21st centuries; Major public speaking organizations and events -- Speeches and presentations: Styles and types of speeches and presentations; Key elements of speeches and presentations; Structure and organization; Delivery -- The human voice: Anatomy of speaking; Developing your voice; Using your voice effectively |
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Body talk: The effects of body language; Developing your body language; Using body language effectively -- Audience matters: Audience needs and wants; Engaging your audience; Hecklers, smartphones, and other annoyances -- Technology and equipment: Amplifiers; Recording devices; Internet applications; Memory aids; Slideshows and visual presentations -- Business communication: Interpersonal relationships and etiquette; Workplace conflict management; Persuasive communication; Negotiation; Business writing; Networking; Pitching; Websites and social media; In-person presentations; Phone and voice-only presentations; Acceptance speeches and addresses -- Social communication: Wedding toasts and other common scenarios; Communicating across cultures; Communicating across generations; Negotiating with and persuading family and friends -- Academic communication: Style and conventions; Instructional presentation skills; Conferences, journals, blots, etc. -- Appendix 1. Rhetoric in political speeches -- Appendix 2. Sample speeches for real life -- Further reading |
| Summary |
"The subject is written and verbal communication"-- Provided by publisher |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Print version record and CIP data provided by publisher |
| Subject |
Written communication.
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Oral communication.
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Business communication.
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Public speaking -- Handbooks, manuals, etc
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LANGUAGE ARTS & DISCIPLINES -- Communication Studies.
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BUSINESS & ECONOMICS -- Business Communication -- General.
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LANGUAGE ARTS & DISCIPLINES -- Public Speaking.
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PSYCHOLOGY -- Social Psychology.
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Business communication
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Oral communication
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Written communication
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| Form |
Electronic book
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| LC no. |
2017014984 |
| ISBN |
9781578596522 |
|
1578596521 |
|
9781786843081 |
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1786843080 |
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