Title What is marketing? / Michael J. Baker

Published London : Henry Stewart Talks, 2012

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HSTalks Business & Management Collection

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Description 1 streaming video file (48 min.) Series Principles of marketing Henry Stewart talks. Marketing & management collection. Principles of marketing Contents The origins and history of marketing -- The role of marketing -- Marketing and business strategy -- The marketing mix -- The future of marketing Notes Animated audio-visual presentation with synchronized narration Title from title frames Subject Marketing. Marketing marketing. Marketing. Form Streaming video

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