Book Cover
Book
Author Walker, Danielle Medina.

Title Doing business internationally : the guide to cross-cultural success / Danielle Medina Walker, Thomas Walker, Joerg Schmitz
Edition Second edition
Published New York : McGraw-Hill, [2003]
©2003

Copies

Location Call no. Vol. Availability
 MELB  658.049 Wal/Dbi 2001  AVAILABLE
Description xvii, 330 pages : illustrations ; 24 cm
Contents 1. The Global Environment -- 2. Culture -- 3. The Cultural Orientations Model -- 4. A Survey of Cultural Patterns -- 5. Cultural Orientations in Communication -- 6. Cultural Competence in Marketing and Sales -- 7. Translating Global Vision into Local Action: Focus on Multicultural Teamwork and Collaboration
Notes Rev. ed. of: Doing business internationally / Terence Brake, Danielle Medina Walker, Thomas (Tim) Walker. c1995
Bibliography Includes bibliographical references (pages 313-322) and index
Notes Also available online via the World Wide Web, by subscription to Books24x7 (BusinessPro)
English text with French foreword
Subject International business enterprises.
Negotiation in business -- Cross-cultural studies.
Success in business.
Industrial management -- Cross-cultural studies.
Intercultural communication.
Author Walker, Thomas (Thomas D.)
Schmitz, Joerg.
Brake, Terence. Doing business internationally
Books24x7, Inc.
LC no. 2001054412
ISBN 0071378324