Title Marketing research : principles and applications / Melvin Crask, Richard J. Fox, Roy G. Stout

Published Englewood Cliffs, N.J. : Prentice Hall, [1995] ©1995

Copies

Location	Call no.	Vol.	Availability
MELB	658.83 Cra/Mrp		AVAILABLE

Description xv, 642 pages, 30 unnumbered pages : illustrations ; 24 cm Notes Includes index Bibliography Includes bibliographical references Subject Marketing research. Author Fox, Richard J. Stout, R. Gene. LC no. 93043819 ISBN 0205140912

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