1. An introduction to the study of small tourism and hospitality firms / Rhodri Thomas -- pt. I. Understanding Small Business Development. 2. Small business owners / Peter Dewhurst and Helen Horobin. 3. An assessment of small business failure / Andrew Boer. 4. Financing small businesses / Stephen Taylor, Jim Simpson and Helene Howie. 5. Small firms and the state / Rhodri Thomas -- pt. II. Small Business Management. 6. Business planning / John Margerison. 7. Marketing / Martin Friel. 8. Quality management / Ivor Church and Guy Lincoln. 9. Management development / Graham Beaver, Conrad Lashley and Jim Stewart. 10. Employment and employee relations / Stephanie Jameson. 11. Using information technology / Alistair Mutch. 12. Strategies for growth / Michele Webster
Notes
Cover title: The management of small tourism & hospitality firms