Cover; Volume 1; Contents; Introduction; PART 1: PREPARING FOR INTERNATIONAL OPERATIONS; 1. Assessing Export Readiness; 2. Strategic Alliances: Choose Your Partners; 3. Market Entry Options; 4. Financing International Operations; 5. Managing the Born Global Firm; PART 2: SELECTING THE RIGHT DESTINATION; 6. Assessing and Managing Political Risk; 7. The International Business Environment as a Global Confederation: Lessons from 1783; 8. International Market Selection and Assessment; 9. Identifying Resources for Going Global; PART 3: DEVELOPING THE RIGHT MIND-SET
Summary
This comprehensive, three-volume set covers every aspect of international business operations and offers a detailed discussion of important issues looming on the horizon
