Book Cover
Book
Author Diggs-Brown, Barbara.

Title The PR styleguide : formats for public relations practice / Barbara Diggs-Brown
Edition Third edition
Published Boston, MA : Wadsworth, [2013]
©2013

Copies

Location Call no. Vol. Availability
 MELB  808.0666592 D5733/P 2013  AVAILABLE
 W'PONDS  808.0666592 D5733/P 2013  AVAILABLE
 W'BOOL  808.0666592 D5733/P 2013  AVAILABLE
Description xviii, 245 pages : illustrations ; 24 cm
Contents Annual reports -- Audio news releases -- Brochures -- Communication audits -- Direct mail campaigns -- Media kits -- Media lists -- Media tours -- New media -- AP style : a primer -- Newsletters -- News Releases -- Opinion-editorials -- Public service advertisements and announcements -- Speeches -- Video news releases and electronic press kits -- Web sites
Notes Includes glossary and index
Subject Public relations -- Authorship -- Style manuals
Genre/Form Handbooks and manuals.
LC no. 2011942965
ISBN 1111348111 (student edition)
9781111348113 (student edition)
Other Titles PR style guide