Title Why we buy : the science of shopping / Paco Underhill

Edition Updated and revised Published New York : Simon & Schuster, 2009

Copies

Location	Call no.	Vol.	Availability
WATERFT BUSINESS	658.834 Und/Wwb 2009		AVAILABLE
MELB	658.834 Und/Wwb 2009		AVAILABLE
W'BOOL	658.834 Und/Wwb 2009		AVAILABLE

Description xii, 306 pages ; 22 cm Notes Includes index "Updated and revised for the Internet, the global consumer and beyond." Subject Marketing research. Consumer behavior. Shopping. ISBN 9781416595243 1416595244

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