Book Cover
Book
Author Froeb, Luke M.

Title Managerial economics : a problem solving approach / Luke M. Froeb, Brian T. McCann
Edition Second edition
Published Mason, OH : South-Western Cengage Learning, [2010]
©2010

Copies

Location Call no. Vol. Availability
 MELB  338.5 Fro/Mea 2010  AVAILABLE
 MELB  338.5 Fro/Mea 2010  AVAILABLE
Description xiii, 329 pages : illustrations ; 24 cm
Series Cengage South-Western's MBA series in economics
Cengage South-Western's MBA series in economics.
Contents Section I. Problem solving and decision making -- Section II. Pricing, costs, and profits -- Section III. Pricing for greater profit -- Section IV. Strategic decision making -- Section V. Uncertainty -- Section VI. Organizational design -- Section VII. Wrapping up
Summary This book instructs how to make decisions using a problem-based pedagogy rather than a traditional model-based one. The authors discuss problem solving, pricing, costs, profits, strategic decision making, dealing with uncertainty, and organizational design
Bibliography Includes bibliographical references and index
Subject Managerial economics.
Author McCann, Brian T.
LC no. 2009931116
ISBN 1439077983
9781439077986