Pt. 1 : A new communication environment -- Life in a digital wireless world -- New media or you media? -- Lunchtime is the new primetime -- Pt. 2 : Digital and social media -- The blogosphere -- Virtual worlds and the 3D web -- Mobile content -- Podcasting and vodcasting -- Social networking sites -- Speed bumps on the social media superhighway -- Pt. 3 : The business case -- Building the business case
