| Description |
1 online resource (xvii, 195 pages) : illustrations |
| Contents |
Front Cover; Copyright; Trademarks; Acknowledgments; Disclaimer; Your "Members Only" Web site; Other Books by the Authors; Table of Contents |
| Summary |
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations, and customer-service professionals within any business will learn how to save time and develop a weekly checklist of social-media priorities, connect social-media sites together, attract the right job candidates, and help improve customer satisfaction |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Print version record |
| Subject |
Internet marketing.
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Social media -- Economic aspects
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Online social networks -- Economic aspects
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Web sites -- Marketing
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BUSINESS & ECONOMICS -- E-Commerce -- Internet Marketing.
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BUSINESS & ECONOMICS -- Mail Order.
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BUSINESS & ECONOMICS -- Marketing -- Direct.
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BUSINESS & ECONOMICS -- Marketing -- Multilevel.
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BUSINESS & ECONOMICS -- Marketing -- Telemarketing.
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Internet marketing
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Social media -- Economic aspects
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Web sites -- Marketing
|
| Form |
Electronic book
|
| Author |
Craig, Randall
|
| ISBN |
9781931644914 |
|
1931644918 |
|
