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Book Cover
E-book
Author Miller, Richard K. (Richard Kendall), 1946- author. Author.

Title Healthcare business market research handbook 2015-2016 / by Richard K. Miller and Kelli Washington
Edition 18th edition
Published Loganville, GA : Richard K. Miller & Associates, [2015]
©2015
Online access available from:
EBSCO eBook Academic Collection    View Resource Record  

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Description 1 online resource (659 pages)
Series RKMA market research handbook series
RKMA market research handbook series
Contents Part I. America's Health -- Part II. Healthcare Spending -- Part III. Hospitals & Healthcare Providers -- Part IV. Award-Winning Hospitals -- Part V. Health Insurance -- Part VI. Pharmaceuticals -- Part VII. Medical Devices & Equipment -- Part VIII. Genomic & Regenerative Medicine -- Part IX. Diseases, Conditions & Treatments -- Part X. Behavioral & Mental Health -- Part XI. Healthcare Professionals -- Part XII. Online & Mobile Healthcare -- Part XIII. State-by-State Prevalence Data -- Part XIV. State-by-State At-Risk Behaviors -- Appendix A. Analysts -- Appendix B. Associations -- Appendix C. Federal Agencies -- Appendix D. Periodicals
Summary A strategic business planning resource for executives in medical and health care organizations. It identifies market trends, ideas to expand current business activities, and provides data to support strategic planning and market development efforts
Bibliography Includes bibliographical references (pages 645-659)
Notes Text in English
Online resource; title from PDF title page (EBSCO, viewed August 4, 2015)
Subject Health planning -- United States -- Handbooks, manuals, etc
Health planning -- United States
Marketing research -- United States -- Handbooks, manuals, etc
Medical care -- United States -- Statistics
Medical care, Cost of -- United States
Medical economics -- United States -- Handbooks, manuals, etc
BUSINESS & ECONOMICS / Industries / General
Health planning.
Marketing research.
Medical care, Cost of.
Medical care.
Medical economics.
United States -- Statistics, Medical
United States.
Genre/Form Handbooks and manuals.
Statistics
Statistics.
Form Electronic book
Author Washington, Kelli D., author. Author.
Richard K. Miller & Associates, publisher. Publisher.
ISBN 1577832221 (electronic bk.)
9781577832225 (electronic bk.)
(print edition)
(print edition)
Other Titles Health care business market research handbook
Healthcare business market research handbook