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Author Tahin, Gábor, author.

Title Heuristic rhetoric : principles and practice / Gábor Tahin
Published Cham, Switzerland : Palgrave Macmillan, 2022
©2022

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Description 1 online resource (xvii, 216 pages)
Series Rhetoric, Politics and Society
Rhetoric, politics, and society series.
Contents Part I Principles -- Classical, Modern and Heuristic Rhetoric -- Contingency -- Probability -- Temporality -- Strategic Construction -- 'Heuremes'—Patterns of Persuasive Argument -- Part II Practice -- Classical Oratory -- Modern Oratory -- Heuristic Rhetoric in Modern Education and Society -- Training for Heuristic Rhetoric -- Bibliography and Recommended Readings
Summary This book introduces a novel approach to the analysis and practice of persuasive speaking and writing: heuristic rhetoric. The new method has evolved to fulfil the need at universities, government departments, political organisations, business enterprises and other public institutions for a modern practical alternative to classical rhetoric, which is, in the authors view, no longer capable of giving a complete description of contemporary, predominantly mediatised, forms of public persuasive discourse, whilst other competing disciplines, such as critical discourse analysis or strategic manoeuvring, have not yet produced a set of tools, which have the comprehensive nature and practical orientation of Classical Greek and Roman rhetorical system. The book expounds heuristic rhetoric as an inter-disciplinary method to develop advanced skills of critical and strategic reasoning. Applying a novel set of principles for the strategic analysis of persuasive reasoning in complex rhetorical situations, the method emphasizes preparing and continuously adjusting argumentation according to the demands of unpredictable circumstances. Gabor Tahin is Head of Classics at Clifton College, Bristol, UK. His research interests include the philosophy and theory of rhetoric, Classical rhetoric, strategies of persuasive reasoning, and the practice of oratory.
Bibliography Incldues bibliographical references and index
Notes Print version record
Subject Rhetoric -- Philosophy.
Heuristic.
Heuristic
Rhetoric -- Philosophy
Form Electronic book
ISBN 9783030984823
3030984826