| Description |
204 pages ; 21 cm |
| Series |
The Harvard business review paperback series |
|
Harvard business review paperback series.
|
| Contents |
The great transition / Kenneth Lieberthal and Geoffrey Lieberthal -- The Chinese negotiation / John L. Graham and N. Mark Lam -- The hidden dragons / Ming Zeng and Peter J. Williamson -- Short-term results : the litmus test for success in China / Rick Yan -- Entering China : an unconventional approach / Wilfried Vanhonacker -- To reach China's consumers, adapt to Guo Qing / Rick Yan -- Trouble in paradise / Katherine Xin and Vladimir Pucik -- The forgotten strategy / Pankaj Ghemawat |
| Summary |
"Home to a quarter of the world's population, China, with its rapid growth, expanding openness, and developing consumer market, has become a hotbed of opportunity - and risk - for today's multinationals. Harvard Business Review on Doing Business in China offers a timely and insightful analysis of what it will take to successfully do business in twenty-first-century China."--BOOK JACKET |
| Notes |
Includes index |
| Subject |
International business enterprises -- China.
|
|
Business enterprises, Foreign -- China.
|
|
Investments, Foreign -- China.
|
| SUBJECT |
China -- Commerce.
http://id.loc.gov/authorities/subjects/sh2008114658
|
|
China -- Commercial policy.
http://id.loc.gov/authorities/subjects/sh2008100091
|
| LC no. |
2004016128 |
| ISBN |
1591396387 alkaline paper |
|
