Title Developing a marketing strategy / Jean-François Denault

Published London : Henry Stewart Talks, 2020

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HSTalks Business & Management Collection

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Description 1 online resource (1 streaming video file (25 min.) : color, sound) Series Marketing strategy, 2056-4570 Henry Stewart talks. Business & management collection. Marketing strategy Contents Marketing strategy -- Pricing Strategy -- Promotion strategy -- Digital marketing strategy -- Distribution strategy -- Segmentation Notes Animated audio-visual presentation with synchronized narration Title from title frames Subject Biotechnology industries. Distribution Internet marketing. Market segmentation. Marketing -- Managment Pricing. Strategic planning. Price fixing. Price fixing Biotechnology industries Internet marketing Market segmentation Pricing Strategic planning Form Streaming video

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