Title The web and the 50-plus / Dick Stroud

Published London : Henry Stewart Talks, 2009

Online access available from: HSTalks Business & Management Collection    View Resource Record

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Description 1 online resource (1 streaming video file (29 min.) : color, sound) Series Marketing to the older consumer : techniques to target the fastest growing population demographic, 2056-4570 Henry Stewart talks. Business & management collection. Marketing to the older consumer Contents Contents: Age and internet use -- Web 2.0 architecture -- Physiological ageing matters -- Web 2.0 applications -- Age distribution of users -- Enabling technologies -- Importance to marketers -- The future Notes Animated audio-visual presentation with synchronized narration Title from title frames Restricted Access restricted to subscribers Notes Mode of access: World Wide Web Subject Internet. Marketing. Older consumers. Web 2.0. Form Streaming video

Other Titles Web and the fifty-plus

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