There is no shortage of speakers, trainers and business consultants who relay endless theories on how to improve Customer Service. Problem is there are only a precious few who have actually done it. Allan Baylis has created, implemented and measured customer service initiatives at 400 retail locations in five countries. Allan knows that the road to increased sales, customer retention and increased market share is paved by service. He has a record of success helping organizations. [This book] is not about endless theories and statistics. It is an action program you can apply immediately. It will help you take your business to the next level -- Back cover
