Description |
xxix, 322 pages ; 24 cm |
Contents |
Ch. I. Theory of the Multinational Enterprise -- Ch. II. : International Finance and International Economics -- Ch. III. Globalization and Economic Integration -- Ch. IV. Free Trade, NAFTA, and Competitiveness -- Ch. V. Regulation of Multinationals, Civil Society, and Development |
Summary |
"No other book can claim to bring so much authoritative commentary on International Business. These reviews have been hugely instrumental in the development of the field.This book is written by the leading figure in international business (he is to International Business what Kottler is to Marketing). It provides a 'potted history' of the development of IB theory. It brings together the key seminal works in IB in an accessible and easy to digest form.Alan Rugman draws together 100 reviews that chart the development of International Business theory in recent decades. This book is essential for all students with an interest in unpacking the history, scope and possibilities that are implicit in any discussion of international business."--BOOK JACKET |
Analysis |
Bibliographie |
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International business enterprises |
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International economic relations |
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International finance |
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International trade |
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Multinationales Unternehmen |
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Strategisches Management |
Notes |
Includes index |
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Formerly CIP. Uk |
Bibliography |
Includes bibliographical references and index |
Subject |
International trade.
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International finance.
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International economic relations.
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International business enterprises.
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LC no. |
2009002776 |
ISBN |
9780230221253 |
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