Description |
1 online resource |
Series |
Business issues, competition and entrepreneurship |
Contents |
Preface -- Service quality from different perspectives / Alet C. Erasmus, University of Pretoria, Department of Consumer Science, Hatfield, Pretoria, Republic of South Africa -- Service quality and value in goods transport from freight forwarders' perspectives / Gloria Berenguer-Contrí, Irene Gil-Saura and María-Eugenia Ruiz-Molina, Marketing Department, Universitat de València, Valencia, Spain -- Service quality in the passenger air transport industry / Christian Wehner, Jesús Manuel López-Bonilla and Luis Miguel López-Bonilla, Department of Business Administration and Marketing, University of Seville, Seville, Spain -- Satisfaction and loyalty among older spanish customers through bank service quality / Marta Estrada, Diego Monferrer and Miguel Ángel Moliner, Department of Business Administration and Marketing, Universitat Jaume I, Castellón, Spain -- Index |
Notes |
Includes index |
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Description based on print version record and CIP data provided by publisher |
Subject |
Customer services -- Management
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Strategic planning.
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Consumer satisfaction.
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BUSINESS & ECONOMICS -- Industrial Management.
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BUSINESS & ECONOMICS -- Management.
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BUSINESS & ECONOMICS -- Management Science.
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BUSINESS & ECONOMICS -- Organizational Behavior.
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Consumer satisfaction
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Customer services -- Management
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Strategic planning
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Form |
Electronic book
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Author |
Collins, Arthur, 1964- editor.
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LC no. |
2017021179 |
ISBN |
9781536107906 |
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1536107905 |
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