Title Bankers in the selling role : a consultative guide to cross-selling financial services / Linda Richardson

Edition Second edition Published New York : Wiley, [1984] ©1984

Copies

Location	Call no.	Vol.	Availability
MELB	332.10688 R523B2		AVAILABLE

Description xiv, 177 pages ; 24 cm Analysis Banks Services Marketing Techniques Notes "A Wiley-Interscience publication." Includes index Subject Bank marketing. Cross-selling financial services. LC no. 84011937 ISBN 0471810053

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