2015

Industrial advertising copy

Lockwood, R. Bigelow.



 

2014

Masters of Advertising Copy (RLE Marketing)

Frederick, J. George



 

2012

The Copywriter's Toolkit : the Complete Guide to Strategic Advertising Copy

Berman, Margo, 1947-



 

2012

The copywriter's toolkit : the complete guide to strategic advertising copy

Berman, Margo, 1947-



 

2022

Advertising Design by Medium A Visual and Verbal Approach

Blakeman, Robyn



 

2022

Hey whipple, squeeze this : the classic guide to creating great advertising

Sullivan, Luke, author.
Sixth edition
Hoboken, New Jersey : John Wiley & Sons, Inc., [2022]

 

2021

Content Marketing: Online Reviews in Social Media

Tao, Melodie speaker

Carpenteria, CA linkedin.com, 2021

 

2021

Media Production A Practical Guide to Radio, TV and Film

Willett, Amanda
2nd ed


 

2020

The materiality of literary narratives in urban history

New York, NY : Routledge, 2020

 

2020

The only wonderful things : the creative partnership of Willa Cather & Edith Lewis

Homestead, Melissa J., 1963- author.

New York, NY : Oxford University Press, 2020

 

2019

Persuasive copywriting : cut through the noise and communicate with impact

Maslen, Andy, author
Second edition
London : KoganPage, 2019

 

2019

Start your own freelance writing business

Pennington Briggs, Laura, author.
Second edition
Irvine, California : Entrepreneur Media, Inc., [2019]

 

2019

Start your own freelance writing business : the complete guide to starting and scaling from scratch

Pennington Briggs, Laura, author.
Unabridged
New York : Gildan Media, 2019

 

2018

Cosas que el dinero puede comprar : del eslogan al poema

Madrid : Iberoamericana, 2018

 

2016

Hey, Whipple, squeeze this : the classic guide to creating great ads

Sullivan, Luke, author
Fifth edition
Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]

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2016

Hey, Whipple, squeeze this : the classic guide to creating great ads

Sullivan, Luke, author.
Fifth edition
Hoboken : Wiley, 2016

 

2016

How To Write A Good Advertisement

Schwab, Victor O



 

2016

How to write copy that sells : the step-by-step system for more sales, to more customers, more often

Edwards, Ray, author



 

2015

Die Macht der Worte : schreiben als Beruf

Diehm, Susanne, author
2. Auflage
[Germany] : mitp Verlags, 2015

 

2014

Creative strategy in advertising

Drewniany, Bonnie L., author
Eleventh edition
Belmont, Calif. : Wadsworth, [2014]

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2014

Read me : 10 lessons for writing great copy

Horberry, Roger



 

2013

Samuel Roth, Infamous Modernist

Gertzman, Jay A

Florida : University Press of Florida, [2013]

 

2013

Art-write : the writing guide for visual artists : crafting effective artist statements and promotional materials

Amorose, Vicki Krohn, author

Eugene, Oregon : Luminare Press, [2013]

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2012

Mediawriting : print, broadcast, and public relations

Whitaker, Wayne R., 1940-
Fourth edition
New York : Routledge, 2012

 

2012

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

Barry, Pete (Pete S.), author
Second edition revised and expanded
London : Thames & Hudson, 2012

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2012

Advertising, literature, and print culture in Ireland, 1891-1922

Strachan, John (John R.), 1961-



 

2012

Feature writing : {telling the story}

Tanner, Stephen J. (Stephen John)
Second edition
South Melbourne, Vic. : Oxford University Press, 2012

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2012

Hey, Whipple, Squeeze This : the Classic Guide to Creating Great Ads

Sullivan, Luke
4th ed


 

2012

Copywriting : successful writing for design, advertising, and marketing

Shaw, Mark, 1965-
Second edition


 

2012

Hey Whipple squeeze this! : a classic guide to creating great ads

Sullivan, Luke.
4th ed


 

2012

Power sales writing : using communication to turn prospects into clients

Hershkowitz-Coore, Sue.
Expanded 2nd ed


 

2011

Public relations writing : form & style

Newsom, Doug.
Ninth edition
Boston, MA : Wadsworth Cengage Learning, [2011]

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2010

The idea writers : copywriting in a new media and marketing era

Iezzi, Teressa.
First edition
New York : Palgrave Macmillan, 2010

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2010

The idea writers : copywriting in a new media and marketing era

Iezzi, Teressa, author.
First edition
New York, NY : Palgrave Macmillan, 2010

 

2010

How to Write Persuasively Today

Davis, Carolyn



 

2010

The copywriting sourcebook : how to write better copy, faster--for everything from ads to websites

Maslen, Andy.



 

2009

Advertising, subjectivity and the nineteenth-century novel : Dickens, Balzac and the language of the walls

Thornton, Sara.



 

2009

Copywriting in action : from concept to completion

Di Tempora, Nicholas, 1958-

Elsternwick, Vic. : Vista Publications, 2009

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2009

Copywriting : successful writing for design, advertising and marketing

Shaw, Mark, 1965-



 

2009

Write to sell : the ultimate guide to great copywriting

Maslen, Andy.
New ed


 

2009

Brilliant copywriting : how to craft the most interesting and effective copy imaginable

Horberry, Roger



 

2008

Creative strategy in advertising

Drewniany, Bonnie L.
Ninth edition
Belmont, CA : Thomson/Wadsworth, [2008 [that is, 2007]

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2008

Advertising and personal selling

Rajput, Namita
1st ed


 

2008

Cutting edge advertising : how to create the world's best print for brands in the 21st century

Aitchison, Jim.
3rd ed


 

2007

The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters

Sugarman, Joseph, 1938-

Hoboken, N.J. : Wiley, [2007]

 

2007

Gabay's copywriters' compendium : the definitive creative writer's guide

Gabay, J. Jonathan.
Second edition
Oxford : Elsevier, 2007

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2007

Advertising and satirical culture in the Romantic period

Strachan, John (John R.), 1961-



 

2006

Advertising strategy : creative tactics from the outside/in

Altstiel, Tom.

Thousand Oaks, Calif. : Sage Publications, [2006]

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2006

Copywriting for the electronic media : a practical guide

Meeske, Milan D.
Sixth edition
Boston, MA, USA : Thomson Learning, 2006

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2006

Kiss & sell : writing for advertising : redesigned & rekissed

Sawyer, Robert.

Switzerland : AVA, [2006]