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1
E-book
2015

Masters of advertising copy




London ; New York : Routledge, Taylor & Francis Group, 2015

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2
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 entries 5-81
5
Streaming audio
2024

Content is king : the complete guide to writing website content that sells


Briggs, Laura (Pennington Briggs), author
[First edition]
[Place of publication not identified] : Ascent Audio, 2024

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7
Streaming video
2021

Content Marketing: Online Reviews in Social Media


Tao, Melodie speaker

Carpenteria, CA linkedin.com, 2021

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9
E-book
2021

The only wonderful things : the creative partnership of Willa Cather and Edith Lewis


Homestead, Melissa J., 1963- author.

New York, NY : Oxford University Press, [2021]

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10
E-book
2020

The only wonderful things : the creative partnership of Willa Cather & Edith Lewis


Homestead, Melissa J., 1963- author.

New York, NY : Oxford University Press, 2020

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11
E-book
2020

The materiality of literary narratives in urban history




New York, NY : Routledge, 2020

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12
E-book
2019

Basics Advertising 01 : Copywriting


Bowdery, Rob, author

London : Bloomsbury Publishing, 2019

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14
E-book
2019

Start your own freelance writing business


Briggs, Laura (Pennington Briggs), author
Second edition
Irvine, California : Entrepreneur Media, Inc., [2019]

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16
17
E-book
2016

Hey, Whipple, squeeze this : the classic guide to creating great ads


Sullivan, Luke, author.
Fifth edition
Hoboken : Wiley, 2016

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18
Book
2016

Hey, Whipple, squeeze this : the classic guide to creating great ads


Sullivan, Luke, author
Fifth edition
Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]

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Location Call no. Vol. Availability
 MELB  659.132 Sul/Hws 2016  AVAILABLE
 MELB  659.132 Sul/Hws 2016  AVAILABLE
 MELB  659.132 Sul/Hws 2016  AVAILABLE
20
E-book
2016

How To Write A Good Advertisement


Schwab, Victor O



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21
E-book
2015

Die Macht der Worte : schreiben als Beruf


Diehm, Susanne, author
2. Auflage
[Germany] : mitp Verlags, 2015

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22
Book
2014

Creative strategy in advertising


Drewniany, Bonnie L., author
Eleventh edition
Belmont, Calif. : Wadsworth, [2014]

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Location Call no. Vol. Availability
 MELB  659.132 Jew/Csi 2014  AVAILABLE
 MELB  659.132 Jew/Csi 2014  AVAILABLE
 MELB  659.132 Jew/Csi 2014  AVAILABLE
24
Book
2013

Art-write : the writing guide for visual artists : crafting effective artist statements and promotional materials


Amorose, Vicki Krohn, author

Eugene, Oregon : Luminare Press, [2013]

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 MELB  706 Amo/Awt  AVAILABLE
25
E-book
2013

Samuel Roth, Infamous Modernist


Gertzman, Jay A

Florida : University Press of Florida, [2013]

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27
Book
2012

Feature writing : {telling the story}


Tanner, Stephen J. (Stephen John)
Second edition
South Melbourne, Vic. : Oxford University Press, 2012

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 MELB  070.44 Tan/Fwt 2012  AVAILABLE
29
30
E-book
2012

Feature writing : telling the story


Tanner, Stephen
2nd ed


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33
Book
2012

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns


Barry, Pete (Pete S.), author
Second edition revised and expanded
London : Thames & Hudson, 2012

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Location Call no. Vol. Availability
 MELB  659.1 Bar/Acb 2012  DUE 03-05-24
 WATERFT BUSINESS  659.1 Bar/Acb 2012  AVAILABLE
34
Book
2011

Public relations writing : form & style


Newsom, Doug.
Ninth edition
Boston, MA : Wadsworth Cengage Learning, [2011]

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 MELB  659.2 New/Prw 2011  AVAILABLE
 W'BOOL  659.2 New/Prw 2011  AVAILABLE
 MELB  659.2 New/Prw 2011  DUE 16-02-23
35
E-book
2010

How to Write Persuasively Today


Davis, Carolyn



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36
Book
2010

The idea writers : copywriting in a new media and marketing era


Iezzi, Teressa.
First edition
New York : Palgrave Macmillan, 2010

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 MELB  659.144 Iez/Iwc  AVAILABLE
38
E-book
2010

The idea writers : copywriting in a new media and marketing era


Iezzi, Teressa, author.
First edition
New York, NY : Palgrave Macmillan, 2010

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42
Book
2009

Copywriting in action : from concept to completion


Di Tempora, Nicholas, 1958-

Elsternwick, Vic. : Vista Publications, 2009

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 MELB  659.1 Dit/Cia  AVAILABLE
44
Book
2008

Creative strategy in advertising


Drewniany, Bonnie L.
Ninth edition
Belmont, CA : Thomson/Wadsworth, [2008 [that is, 2007]

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 MELB  659.132 Jew/Csi 2008  AVAILABLE
46
E-book
2008

Advertising and personal selling


Rajput, Namita
1st ed


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47
E-book
2007

Advertising and satirical culture in the Romantic period


Strachan, John (John R.), 1961-



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49
Book
2007

Gabay's copywriters' compendium : the definitive creative writer's guide


Gabay, J. Jonathan.
Second edition
Oxford : Elsevier, 2007

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Location Call no. Vol. Availability
 MELB  659.132 Gab/Gcc 2007  AVAILABLE
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