Limit search to available items
Book Cover
E-book
Author Rugman, Alan M

Title Multinationals as flagship firms : regional business networks / Alan M. Rugman and Joseph R. D'Cruz
Published Oxford : Oxford University Press, 2003

Copies

Description 1 online resource (xii, 219 pages) : illustrations
Summary In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors
Bibliography Includes bibliographical references and index
Subject International business enterprises.
Business networks.
Business networks
International business enterprises
Form Electronic book
Author D'Cruz, Joseph R
ISBN 9780191698521
0191698520