| Description |
1 online resource (1 volume) |
| Contents |
Books for a new war -- Book diplomacy in the Middle East -- A world of books, an empire of books -- Book work as modernization -- Book modernization in Africa and Latin America -- The decline and end of Franklin Book Programs |
| Summary |
Franklin Publications, or Franklin Book Programs, was started in 1953 as a form of cultural diplomacy. Until it folded in the 1970s, Franklin translated, printed, and distributed American books around the world, with offices in Egypt, Indonesia, Iran, Nigeria, Afghanistan, and Pakistan. Although it was a private firm, Franklin received funding from the United States Information Agency. This was an ambitious and idealistic postwar effort that ultimately became the victim of shifting politics. In Taking Books to the World, Amanda Laugesen tells the story of this purposeful enterprise, demonstrating the mix of goodwill and political drive behind its efforts to create modern book industries in developing countries. Examining the project through a clarifying lens, she reveals the ways Franklin's work aligned with cultural currents, exposing the imperial beliefs, charitable hopes, and intellectual reasoning behind this global experiment. -- Provided by publisher |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Print version record |
| Subject |
Franklin Book Programs -- History
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| SUBJECT |
Franklin Book Programs fast |
| Subject |
Cold War.
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Cultural diplomacy -- United States -- History -- 20th century
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Books and reading -- History -- 20th century
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Translations -- Publishing -- History -- 20 century
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Publishers and publishing -- History -- 20th century
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Book industries and trade -- United States -- History -- 20th century
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BUSINESS & ECONOMICS -- Commerce.
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BUSINESS & ECONOMICS -- Marketing -- General.
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BUSINESS & ECONOMICS -- Sales & Selling -- General.
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HISTORY -- Social History.
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Book industries and trade
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Books and reading
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Cultural diplomacy
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Publishers and publishing
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Translations -- Publishing
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United States
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| Genre/Form |
History
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| Form |
Electronic book
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| ISBN |
9781613765463 |
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1613765460 |
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