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151 2024 Inclusive Leadership for Dummies Davis, Shirley Rating: Electronic Resources
152 2024 How to build a billion dollar business : on purpose, for profit, with passion Sali, Radek Melbourne, Victoria : John Wiley & Sons Australia, 2024 Rating: Electronic Resources More...
153 2023 Aligning Customer Experience with Company Culture Brownlee, David speaker. Carpenteria, CA linkedin.com, 2023 Rating: Electronic Resources
154 2023 Marketing McMurtry, Jeanette Maw, author. Sixth edition / Jeanette Maw McMurtry Hoboken, NJ : For Dummies, 2023 Rating: Electronic Resources
155 2023 Experiential and engagement marketing for a new craft beer brand Perko, Taylor, author London : SAGE Publications: SAGE Business Cases Originals, 2023 Rating: Electronic Resources
156 2023 Brands and Branding Strategy to Build and Nurture Brands Aggarwal, Ashita Rating: Electronic Resources
157 2023 The four factors of trust : how organizations can earn lifelong loyalty Reichheld, Ashley, author. Hoboken, New Jersey : John Wiley & Sons, Inc., [2023] Rating: Electronic Resources
158 2023 Advances in national brand and private label marketing : 10th international conference, 2023 International Conference on Advances in National Brand and Private Label Marketing (10th : 2023) Cham : Springer, [2023] Rating: Electronic Resources
159 2023 Corporate management ecosystem in emerging economies global perspectives Rating: Electronic Resources
160 2023 The art of SXO : placing UX design methods into SEO best practices Krüger, Zuzanna, author New York : Apress, [2023] Rating: Electronic Resources
161 2023 Brand positioning with power : maximize your marketing impact Gordon, Robert S., author First edition New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2023 Rating: Electronic Resources
162 2023 Digital Transformation and Corporate Branding Opportunities and Pitfalls for Identity and Reputation Management Cuomo, Maria Teresa Rating: Electronic Resources
163 2023 Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty Taneja, Nawal K Rating: Electronic Resources
164 2023 Sports marketing : an Australian perspective Richards, Jessica, author Penrith, N.S.W. : Western Sydney University, 2023 Rating: Electronic Resources
165 2022 Brand Strategy: Management of Your Brand Reputation Krost, Chelsea speaker Carpenteria, CA linkedin.com, 2022 Rating: Electronic Resources
166 2022 Social Media for Progressive Public Relations Niininen, Outi Rating: Electronic Resources
167 2022 Branding Between the Ears : using cognitive science to build lasting customer connections Dayal, Sandeep, author 1 Edition New Yorky : McGraw Hill, [2022] Rating: Electronic Resources
168 2022 Launching & building a brand for dummies Will, Amy, author. Old Saybrook : Tantor Media, Inc., 2022 Rating: Electronic Resources
169 2022 Marketing for dummies McMurtry, Jeanette Maw, author. 6th edition [Old Saybrook, Connecticut] : Tantor, [2022] Rating: Electronic Resources
170 2022 Pakistan State Oil : multidimensional strategic issues of a market leader Qureshi, Jawaid Ahmed, author Bingley, U.K. : Emerald Publishing Limited, 2022 Rating: Electronic Resources
171 2022 39 Bakers : roadmap to profitability through customer management Jha, Suchita, author Bingley, U.K. : Emerald Publishing Limited, [2022] Rating: Electronic Resources
172 2022 Globalising Halal Trade and Tourism The Evolving Legal Eco-System and Business and Marketing Practice Wilson, Jonathan Rating: Electronic Resources
173 2022 The Partnership Economy How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences Yovanno, David A Rating: Electronic Resources
174 2022 Make Your Brand Matter Experience-Driven Solutions to Capture Customers and Keep Them Loyal Soechtig, Steven Rating: Electronic Resources
175 2022 The partnership economy : how modern businesses find new customers, grow revenue, and deliver exceptional experiences Yovanno, David A., author. Hoboken, New Jersey : John Wiley & Sons, Inc., [2022] Rating: Electronic Resources
176 2022 Make your brand matter : experience-driven solutions to capture customers and keep them loyal Soechtig, Steven G., author. Hoboken, New Jersey : John Wiley & Sons, Inc., [2022] Rating: Electronic Resources
177 2022 Launching & Building a Brand For Dummies Will, Amy, author 1st edition Hoboken, NJ : For Dummies, 2022 Rating: Electronic Resources
178 2022 Sustainability for retail : how retail leaders create environmental, social, & cultural innovations Barr, Vilma, author First edition New York NY : Business Expert Press, 2022 Rating: Electronic Resources
179 2022 Advances in quantitative economic research : 2021 International Conference on Applied Economics (ICOAE), Heraklion Crete, Greece International Conference on Applied Economics (2021 : Ērakleion, Greece) Cham : Springer, [2022] Rating: Electronic Resources
180 2022 Digital marketing strategies for value co-creation : models and approaches for online brand communities Ozuem, Wilson, 1974- author. Cham : Palgrave Macmillan, [2022] Rating: Electronic Resources
181 2022 Marketing and smart technologies proceedings of ICMarkTech 2021. International Conference on Marketing and Technologies (2021 : Tenerife, Canary Islands) Rating: Electronic Resources
182 2022 Commodity marketing : strategies, concepts, and cases Rating: Electronic Resources
183 2022 Human-Driven Experience The Battle for Trust in the Digital Age Harles, Robert Rating: Electronic Resources
184 2021 Like, comment, share : choosing the right influencers and platforms for influencer marketing campaigns Ziewiecki, Sandra, author London : SAGE Publications: SAGE Business Cases Originals, 2021 Rating: Electronic Resources
185 2021 Customer relationship management : how to develop and execute a CRM strategy Pearce, Michael (Business consultant), author. First edition New York, NY : Business Expert Press, LLC, 2021 Rating: Electronic Resources
186 2021 Leading Tomorrow How Effective Leaders Change Paradigms, Build Responsible Brands, and Transform Employees Aseervatham, Raj. Rating: Electronic Resources
187 2021 The Routledge Companion to Marketing Research Wright, Len Tiu Rating: Electronic Resources
188 2021 Innovations of loyalty programs in the hotel industry Zhang, Tingting, active 2021, author London : International CHRIE, 2021 Rating: Electronic Resources
189 2021 The Brand Advantage That Will Lure Shoppers Back to Stores Zhang, Jonathan, author 1st edition MIT Sloan Management Review, 2021 Rating: Electronic Resources
190 2021 Connecting brand identity and consumer-based brand equity for tourism destinations : a structural model of leisure visitors' destination brand associations Hodson, Julian Michael, author Wiesbaden, Germany : Springer Gabler, [2021] Rating: Electronic Resources
191 2021 EcoDesign and Sustainability II : social perspectives and sustainability assessment EcoDesign (11th : 2019 : Yokohama, Japan) Singapore : Springer, [2021] Rating: Electronic Resources More...
192 2021 Eurasian business and economics perspectives : proceedings of the 33rd Eurasia Business and Economics Society Conference Eurasia Business and Economics Society. Conference (33rd : 2020 : Online) Cham : Springer, [2021] Rating: Electronic Resources
193 2020 Doing Semiotics : a Research Guide for Marketers at the Edge of Culture Oswald, Laura R., author Oxford ; New York, NY : Oxford University Press, 2020 Rating: Electronic Resources
194 2020 Managing Learning Organization in Industry 4. 0 Proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10 2019 Rachmawati, Indira Rating: Electronic Resources
195 2020 Translating Promotional and Advertising Texts Torresi, Ira 2nd ed Rating: Electronic Resources
196 p2020 Listen up! how to tune in to customers and turn down the noise Mangia, Karen Unabridged Rating: Electronic Resources
197 2020 Digital disruption in marketing and communications : a strategic and organizational approach Magnotta, Edoardo, author. Abingdon, Oxon ; New York, NY : Routledge, 2020 Rating: Electronic Resources
198 2020 The Airbnb way : 5 leadership lessons for igniting growth through loyalty, community, and belonging Michelli, Joseph A., 1960- author. New York : McGraw-Hill, [2020] Rating: Electronic Resources
199 2020 The Routledge Handbook of Tourism Experience Management and Marketing Dixit, Saurabh Kumar Rating: Electronic Resources
200 2020 Strategic Brand Management and Development Creating and Marketing Successful Brands Lalaounis, Sotiris T Rating: Electronic Resources
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