| Description |
vii, 183 pages : illustrations ; 24 cm |
| Contents |
The need for innovation -- Characteristics of the lateral leader -- The innovation test -- Laying the foundations for change -- Making the vision real -- Challenge your assumptions -- Ask searching questions -- Take a different view -- Combine the unusual -- Adapt, adopt, improve -- Change the rules -- Increase the yield -- Implement and evaluate -- Welcome failure -- Use the team -- Organising for innovation -- Common mistakes - 12 great ways to crush creativity -- Summary -- The lateral leadership course -- Appendix I Exercises and techniques -- A. Brainstorming -- B. Random word -- Restate the problem -- Similies -- E. Reverse the problem -- F. Break the rules -- G. The worst solution -- H. Idea cards -- Found objects -- J. Pass the parcel -- K. Roll the dice -- Successive integration -- The path to the ideal -- N. Lateral thinking puzzles -- O. The ideal competitor -- P. What if? -- Q. Six serving men -- R. Remote architects -- S. Six thinking hats -- T. Rapid-fire storytelling -- U. Spending 10 -- What's on TV tonight? -- Appendix II Answers to puzzles -- Appendix III Recommended reading |
| Notes |
Author from cover |
|
Previous ed.: 2003 |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Creative ability in business.
|
|
Lateral thinking.
|
|
Management.
|
| LC no. |
2006009810 |
| ISBN |
0749447974 (paperback) |
|
9780749447977 |
|
