| Description |
1 online resource (1 volume) : illustrations |
| Series |
Strategic management collection |
|
Strategic management collection.
|
| Contents |
Cover; Strategic Management: An Executive Perspective; Contents; Acknowledgments; Preface; CHAPTER 1: What Is Strategy?; CHAPTER 2: Strategy and Performance; CHAPTER 3: Analyzing the External Strategic Environment; CHAPTER 4: Analyzing an Industry; CHAPTER 5: Analyzing a Company's Strategic Resource Base; CHAPTER 6: Formulating BusinessUnit Strategy; CHAPTER 7: Business Unit Strategy: Contexts and Special Dimensions; CHAPTER 8: Global Strategy: Fundamentals; CHAPTER 9: Global Strategy: Adapting the Business Model; CHAPTER 10: The Board's Role in Strategic Management1; Notes; Index; Ad page |
| Summary |
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully cons |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource; title from title page (Safari, viewed February 16, 2015) |
| Subject |
Strategic planning.
|
|
BUSINESS & ECONOMICS -- Industrial Management.
|
|
BUSINESS & ECONOMICS -- Management.
|
|
BUSINESS & ECONOMICS -- Management Science.
|
|
BUSINESS & ECONOMICS -- Organizational Behavior.
|
|
Strategic planning
|
| Form |
Electronic book
|
| Author |
904442159
|
|
Pearce, John A., II.
|
| ISBN |
9781631570742 |
|
1631570749 |
|
