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Title Consumer culture theory / edited by Nil Özçaǧlar-Toulouse, Diego Rinallo, Russell W. Belk, editors
Published Bingley : Emerald, 2016

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Description 1 online resource (288 pages)
Series Research in Consumer Behavior ; v. 18
Research in consumer behavior ; volume 18.
Contents Consumer Culture Theory: Vive La Rvolution Presidential address PART I: THE FRENCH REVOLUTION: LIBERT, FRATERNIT, EGALIT Shifting The Focus From Consumers To Cultural Intermediaries: An Example From The Emerging Chinese Fine Wine Market -- Jennifer Smith Maguire and Dunfu Zhang Stepping Into Strangers' Homes: Exploring The Consumption Phenomenon Of Home Exchange -- Andrea Tonner, Kathy Hamilton and Paul Hewer Gamer Girls: Navigating A Subculture Of Gender Inequality -- Robert L. Harrison, Jenna Drenten and Nicholas Pendarvis Object Agency Of A Living/Non-Living Animal Entity: The Case Of Horse/Horsemeat -- Henna Syrjl, Minna-Maarit Jaskari and Hanna Leipmaa-Leskinen Cultural Challenges Of Social-Economic Innovation: The Case Of "Housing For Help" -- Domen Bajde and Lydia Ottlewski PART II: REVOLUTIONIZING THE MARKET: CONSUMER ACTIVISM AND SUSTAINABILITY Creating A Hyper-Place: How Refugee Helpers Create A Place For Their Values -- Johanna F. Gollnhofer The Role Of Subcultural Activism In The Reshaping Of Mainstream Markets: From Positive To Negative Associations -- Benjamin Rosenthal and Flavia Cardoso Public Brand Auditing: A Pathway To Brand Accountability -- Sabrina Gabl, Verena E. Wieser and Andrea Hemetsberger Beyond The Market: The Societal Influence Of Fandoms -- Gregorio Fuschillo Dying To Consume: Marketing And The Existentialization Of Sustainability -- Thomas Derek Robinson and Jessica Andrea Chelekis PART III: THE DIGITAL REVOLUTION Materials Matter: An Exploration Of The Curatorial Practices Of Consumers As Collectors -- Daiane Scaraboto, Marcia Christina Ferreira and Emily Chung Capturing And Analyzing Social Media Composite Content: The Instagram Selfie -- Toni Eagar and Stephen Dann
Summary The chapters in this volume are selected from the best papers presented at the 11th Annual Consumer Culture Theory Conference held in Lille, France in July 2016. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of topics that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies and the substantive topics represent crucial issues for our times
Bibliography Includes bibliographical references
Notes Online resource; title from PDF title page (EBSCO, viewed February 22, 2017)
Subject Consumption (Economics) -- Social aspects
Consumer behavior.
Consumerism.
POLITICAL SCIENCE -- Public Policy -- Cultural Policy.
SOCIAL SCIENCE -- Anthropology -- Cultural.
SOCIAL SCIENCE -- Popular Culture.
Consumer behavior
Consumption (Economics) -- Social aspects
Genre/Form proceedings (reports)
Conference papers and proceedings
Conference papers and proceedings.
Actes de congrès.
Form Electronic book
Author Özçaǧlar-Toulouse, Nil, editor
Rinallo, Diego, editor
Belk, Russell W., editor
ISBN 9781786354952
1786354950