Why Go Global? The Multinational Imperative -- Selection Criteria: Assessing Relevant Trends and Indicators -- Investments Abroad: Using the Right Evaluation Techniques -- Network Design: Optimizing the Global Production Footprint -- Production Technology: Adapting to Maximize Local Advantage -- Implementation: Ramping Up New Facilities for Top Performance -- Management: Applying Best-Practice Structures and Processes -- Sourcing: Extending the Footprint Reconfiguration to Suppliers -- R & D: Aligning the Interface with Production -- Macroeconomic Implications: Accelerating Growth
Summary
What is the best configuration for a global production network? What are the different dynamics in low-cost vs. high-cost countries? Getting the answers right is key to building a competitive and efficient global production network. Centers of economic activity are shifting profoundly, globally and even regionally. Production is shifting even more dramatically than the economy as a whole, making it critical for decision makers to know what criteria matter most and how to make the right decisions on where to invest. Regardless of the industry involved, an optimized global footprint can translate to a competitive advantage. A comprehensive redesign typically yields a 20 to 40 percent reduction in manufacturing costs. Global production and purchasing operations create a platform for entry into new markets. However, it takes considerable effort to plan and implement a sustainable globalization strategy; this book will help in that task
