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Author
Brennan, Ross, 1957-
Title
Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau ; with foreword by Phil Harris
Published
New York : Palgrave Macmillan, 2003
Copies
Location
Call no.
Vol.
Availability
MELB
658.8101 Bre/Csm
AVAILABLE
WATERFT BUSINESS
658.8101 Bre/Csm
AVAILABLE
W'PONDS
658.8101 Bre/Csm
AVAILABLE
W'BOOL
658.8101 Bre/Csm
AVAILABLE
Description
xx, 380 pages ; 25cm
Bibliography
Includes bibliographical references and index
Subject
Marketing -- Management.
Author
Baines, Paul, 1973-
Garneau, Paul.
LC no.
2002042526
ISBN
0333981197 paperback
0333981189 hardback
0333981189
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