| Description |
1 online resource (3 pages) : 12 illustrations |
| Series |
Emerald emerging markets case studies, 2045-0621 ; volume 5, issue 7 |
| Summary |
Restoran Minang Plus is a self-styled family-owned and managed restaurant featuring a gamut of Malaysian Negeri Sembilan and Indonesian Padang dishes. The eatery establishment has sailed the food industry waters successfully since 2004 and currently has five branches. However, there are certain imperatives they have to institute to integrate their entrepreneurial challenges with organizational change management. The nature of the forces in the competitive restaurant landscape requires a continuous rethinking of current strategic actions, organizational change, communication systems, motivation, asset deployment and strategic flexibility to respond quickly to changing conditions and thereby develop and maintain a competitive advantage. The question is how do they integrate this organizational change management to their entrepreneurial challenges with a view to achieve and maintain competitive advantage? |
| Notes |
The expected learning outcomes are as follows: understanding managing diversity by looking at the different categories of diversity, that is, generic characteristics and learned characteristics that influence work attitudes; explaining how fostering learning and reinforcement can help in increasing job satisfaction; describing the basic motivational needs of the employees and how it can help in increasing job performance; understanding how an entrepreneurial firm can maximize its firm performance through effective change management; and understanding the importance of strategic management in an entrepreneurial firm |
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Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes |
| Bibliography |
Includes index and bibliographical references |
| Audience |
Postgraduate and undergraduate students |
| Subject |
Diversity in the workplace -- Malaysia
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Restaurant management -- Employees
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Family-owned business enterprises
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Organizational change
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Business & Economics -- Human Resources & Personnel Management.
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Management & management techniques.
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| Genre/Form |
Case studies.
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| Form |
Electronic book
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| Author |
Alagappar, Ponmalar N., author
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Kumar, Dileep, active 2015, author
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