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Authors (Last name first) (1-6 of 6)
Bitner, Mary Jo,
1
2016
Co-creation
London, United Kingdom : SAGE Publications Ltd, 2016
Rating:
Electronic Resources
2
2023
ISE Ebook Online Access for Services Marketing
Zeithaml, Valarie
8th ed
Rating:
Electronic Resources
3
2016
Services marketing
London, United Kingdom : SAGE Publications Ltd, 2016
Rating:
Electronic Resources
4
2006
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A.
Fourth edition
Boston : McGraw-Hill/Irwin, [2006]
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MELB
658.8 Zei/Smi 2006
AVAILABLE
5
2009
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A.
Fifth edition
Boston : McGraw-Hill Irwin, [2009]
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Call no.
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WATERFT BUSINESS
658.8 Zei/Smi 2009
AVAILABLE
WATERFT BUSINESS
658.8 Zei/Smi 2009
AVAILABLE
MELB
658.8 Zei/Smi 2009
AVAILABLE
6
2018
Services marketing : integrating customer focus across the firm
Zeithaml, Valarie A., author.
Seventh edition
New York : McGraw-Hill Education, [2018]
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Electronic Resources
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