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Book Cover
E-book
Author Hogan, Tom, author

Title The ultimate start-up guide : marketing lessons, war stories, and hard-won advice from leading venture capitalists and angel investors / Tom Hogan and Carol Broadbent
Published Wayne, NJ : Career Press, [2017]
©2017

Copies

Description 1 online resource (1 volume) : illustrations
Summary Most start-ups fail. And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors. So what's the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time entrepreneurs and employees need to know to navigate their way to success? The Ultimate Start-Up Guide offers practical advice, insights, lessons, and best practices from the world of start-ups, including: Strategies for hiring and building your team, culture, and values. How to pitch your company, secure funding, and distribute equity
Bibliography Includes bibliographical references and index
Notes Online resource; title from title page (viewed January 24, 2017)
Subject New business enterprises.
Small business.
New business enterprises
Small business
Form Electronic book
Author Broadbent, Carol, author
ISBN 9781632659286
163265928X