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Book Cover
E-book
Author Burbidge, Rosie, author

Title European fashion law : a practical guide from start-up to global success / by Rosie Burbidge (partner, Gunnercooke LLP, London, UK)
Published Northampton, Massachusetts : Edward Elgar Publishing, [2019]
©219
Online access available from:
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Description 1 online resource (448 pages)
Contents Preface -- Part I: Setting the scene -- 1. What is fashion law? -- 2. What is European law? -- Part II: Before you tell anyone about your new product or idea -- 3. Trade marks and your brand -- 4. Copyright and your creative works -- 5. Image rights -- 6. Designs -- 7. Other important rights -- Part III: Getting your business started -- 8. Before you incorporate your company -- 9. Before you enter into your first contract -- 10. Before you get anyone new involved -- 11. Before signing an agency or distribution agreement -- 12. Before you post anything online -- 13. Raiding the fashion archive -- 14. Before you collect any personal data -- 15. Before you sign a lease -- 16. Before your first ad campaign -- 17. Before launching your e-commerce site -- Part IV: The big issues -- 18. Franchising -- 19. Resolving disputes -- 20. If someone copies you -- 21. If you are sued -- 22. Taxation and logistics -- 23. Selling up -- 24. Combating counterfeits -- 25. Managing the supply chain -- 26. What's next? -- Index
Summary European Fashion Law: A Practical Guide from Start-up to Global Success provides an accessible guide to the legal issues associated with running a fashion business in Europe. This concise book follows the lifecycle of a fashion business from protecting initial designs through to global expansion. Readers will benefit from: The logical and easy-to-follow structure which highlights relevant legal considerations at each stage in the development of a fashion business. First-hand, practical guidance on commercial issues associated with the fashion industry, including: how to avoid costly legal disputes, launching a website and working with third parties. Advice on how to protect a company's intellectual property at each stage of business development: from registering designs to combating counterfeits. A concise overview of relevant EU legislation and case law as it applies in practice. This inherently practical book will be a helpful go-to guide for those running a fashion business and for their in-house legal teams. For lawyers in practice the book will be useful point of reference when advising fashion and retail clients. For students of fashion, design, retail, or intellectual property, this book will provide a practical grounding to accompany academic studies. https://www.europeanfashionlaw.com/about-the-book
Notes Includes index
Print version record
Subject Fashion merchandising -- Law and legislation
Fashion design -- Law and legislation
Intellectual property
Intellectual property infringement -- Law and legislation
Intellectual Property
intellectual property.
Fashion design -- Law and legislation.
Fashion merchandising -- Law and legislation.
Intellectual property.
Intellectual property infringement -- Law and legislation.
Form Electronic book
Author Edward Elgar Publishing, publisher
LC no. 2018960565
ISBN 9781788113014
1788113012
9781788113007
1788113004
9781788113021
1788113020