Engineering sociality in a culture of connectivity -- Disassembling platforms, reassembling sociality -- Facebook and the imperative of sharing -- Twitter and the paradox of following and trending -- Flickr between communities and commerce -- YouTube: the intimate connection between television and video sharing -- Wikipedia and the neutrality principle -- The ecosystem of connective media: lock in, fence off, opt out?
Summary
"Social media penetrate our lives: Facebook, YouTube, Twitter and many other platforms define daily habits of communication and creative production. This book studies the rise of social media, providing both a historical and a critical analysis of the emergence of major platforms in the context of a rapidly changing ecosystem of connective media. Author José van Dijck offers an analytical prism that can be used to view techno-cultural as well as socio-economic aspects of this transformation as well as to examine shared ideological principles between major social media platforms. This fascinating study will appeal to all readers interested in social media."--Publisher's website
Bibliography
Includes bibliographical references (pages 177-220) and index
