Facebook Inc., with over two billion users worldwide and increasing dominance in the advertising industry, has evolved from a simple platform for sharing personal anecdotes to a major source of news and information. After recent high-profile controversies related to fake news and over-sharing of user data, the company has accepted increased responsibility for managing user data, including posts. Should it? To provide a basis for considering how the rights of all stakeholders are impacted, this case examines the controversies and the company's practices in the context of ethical principles to address this question