| Description |
1 online resource (vii, 312 pages) : illustrations |
| Contents |
1. Coming of Age During Decades of Fitness in the American Midwest -- 2. The Transatlantic Birth of the Physical Culture Publishing Company -- 3. Circulating Physiques in an Age of Empire and Migration -- 4. Building Up Consumers and Citizens through the Great War -- 5. The Sensational Rise of Macfadden Publications, Inc. -- 6. The Great Depression and the Macfadden Market -- 7. International Issues, Foreign Editions, and the Global Popular -- 8. From the World of Tomorrow to the American Century -- Epilogue: Pulp Empire Today |
| Summary |
"Focusing on Bernarr Macfadden, a bodybuilder turned publishing mogul, Shanon Fitzpatrick charts the rise and export of US mass media and consumer culture. Macfadden's magazines-featuring fitness tips, celebrity gossip, and sensational "true" stories-created an enduring editorial template and powered worldwide demand for interactive American media"-- Provided by publisher |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource; title from PDF title page (ProQuest Ebook Central platform, viewed July 6, 2022) |
| Subject |
Macfadden, Bernarr, 1868-1955.
|
| SUBJECT |
Macfadden, Bernarr, 1868-1955 fast |
| Subject |
Sensationalism in journalism -- United States -- History -- 20th century
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Mass media -- United States -- History -- 20th century
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Pulp literature, American -- History -- 20th century
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Health in mass media -- History -- 20th century
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Physical fitness -- United States -- History -- 20th century
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HISTORY / United States / 20th Century
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Health in mass media
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Mass media
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Physical fitness
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Pulp literature, American
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Sensationalism in journalism
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United States
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| Genre/Form |
History
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| Form |
Electronic book
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| ISBN |
0674275667 |
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9780674275669 |
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9780674275676 |
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0674275675 |
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